My journey in media finance began over two decades ago, when I founded my own AVOD startup. Raising money first from friends and family, then angel investors and VCs and eventually exiting through a sale, I learned firsthand the best strategies for fundraising and when to sell.

What sets startup and media finance apart is level of upfront investment and the interplay of content and asset creation. Traditional CFO approaches often fall short in our industry – that's why specialized expertise matters.

Today, I work exclusively with startup and media companies as a fractional CFO, providing the strategic financial leadership typically available only to large corporations. Whether you're scaling a post-production studio, planning an exit, or navigating film tax incentives, I bring the deep industry knowledge and proven frameworks you need to succeed.